The low price of Fairtrade

So how is the recession effecting the cost of Fairtrade ?

In 2005 Robert Roberts Fairtrade Roast & Ground DeCaff was €4.20 in Tesco Ireland. Today its €3.52. Great for the growers who still get the 'fair price'.

This week Superquinn have Cafe Direct 100g Fairtrade Instant for €3 instead of €4.


In Tesco Ireland its €3.99, BUT Tesco also have their own Fairtrade Instant at €2.29. That's over 40% less.
And that same Tesco Fairtrade Instant was €3.49 in 2005.

So, more great news for growers, because they are not effected by lower retail prices. So don't worry about them ! Its all good news for them really. And as the empty shelf in Superquinn shows, things are looking good for Fairtrade even in a recession.