Tuesday, September 29, 2009

Fairtrade price premium can be huge !




Sometimes the price premium on Fairtrade products seems rather excessive. Take a look at this ! FFI make most of the own brand instant Fairtrade coffee in europe. Their product sells in Tesco for €2.77/100g. The Nestle Nescafe Partners Blend sits next to it at a ridiculous €4.53/100g. Something not fair somewhere wethinks ??

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